Visual Merchandiser APPLY NOW

Job Summary:

The Visual Merchandiser is responsible for conceptualizing, designing, and implementing visually compelling in-store displays and layouts that reflect the brand identity and enhance the customer experience. This role plays a key part in driving foot traffic, promoting featured products, and supporting sales objectives through effective visual presentation. The position requires a strong eye for design, awareness of retail trends, and collaboration with marketing and store operations teams to ensure cohesive and engaging merchandising strategies.

Key Responsibilities:

Develop and Execute Visual Concepts

• Plan, design, and implement seasonal window displays and in-store merchandising layouts that reflect Khatam’s festive and cultural brand identity.

Support Product Launches and Promotions

• Collaborate with marketing and retail teams to create impactful visual presentations that support product launches, festive collections, and promotional campaigns.

Maintain Brand Consistency

• Ensure all visual elements, from signage to mannequins and fixtures, align with the brand’s style,colour themes, and messaging across all retail locations.

Conduct Regular Store Visits

• Visit outlets regularly to assess visual standards, provide guidance to store teams, and ensure compliance with merchandising guidelines.

Monitor and Analyse Display Performance

• Evaluate the effectiveness of displays based on customer interaction and sales data; recommend improvements for future setups.

Manage Visual Merchandising Tools and Props

• Ensure all display items, including mannequins and promotional materials, are well-maintained and adequately stocked.

Train and Guide Retail Staff

• Provide training to in-store staff on visual merchandising standards, display maintenance, and the importance of presentation in enhancing customer experience.

Stay Updated on Fashion and Festive Trends

• Research current and upcoming fashion trends, especially related to festive and cultural attire, to ensure relevance and innovation in display concepts.

Qualifications & Skills

• Minimum 2 years of experience in visual merchandising, preferably in retail fashion industry.

• Background in visual merchandising, design, or a related field is preferred.

• Creative with a strong eye for detail and design to create appealing visual displays.

• Good communication skills to work with internal teams, suppliers, and vendors.

• Experience setting up displays or events in retail or mall environments is a plus.

• Good understanding of display techniques that reflect Khatam’s brand and seasonal collections.

• Able to create displays that tell a clear brand story and attract customer attention.

• Strong organizational and time management skills in a fast-paced retail setting.

• Capable of executing store changes and product setups neatly and efficiently.

• Aware of customer preferences, fashion trends, and competitor activity.

• Willing to support store operations, promotions, and day-to-day visual tasks.